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never give up

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With my photo gear rolling behind me and my coat unzipped, I take a deep breath in, it’s finally not insanely cold outside. Coming from me, that is no small feat. I hear a bird chirping from afar and I feel the sun shining strong above me. I smile. With the clocks moving an hour earlier this past weekend and with the fresh smell in the air, spring has almost sprung and it is a marvelous feeling!

Don’t get me wrong, I have thoroughly enjoyed the winter. It gave me a chance to reorganize, plan like no other, learn hard, network harder and meet the amazing couples I will be photographing this wedding season! And don’t even get me started on all the fun Robert and I have had! With all that being said, I am insanely excited for the change of season.

It means a lot more to me than simply the luxury of going outside without ten layers on or not needing to crank up the heat as soon as Robert walks in the door. It means that I made it. That Yael Pachino Photography had made it. I made it through the off season and business is still kicking. It means that bad weather and less outdoor sessions hasn’t knocked me down. It means that for the first time ever, Yael Pachino Photography made it from December to March without a supplementary income and I could not be happier. I thank god every day for the amazing companies and small businesses who had employed me over the years. Without part time jobs and the help of the wonderful community I have established here in Philadelphia, I could not be here. I could not have reached a point in my own business that allows me to put 150% of my time and effort into loving my clients, cherishing my product and growing my business.

Growing up, I always pictured myself having a steady 9-5 job. I wanted the stability. I wanted the protection. But as spring begins, I get to take a look at my life and I have never been so thankful that I didn’t fall into that lifestyle. I took a chance on myself and on what I love to do and I wouldn’t have it any other way. To be totally honest, I still day dream of having a 401K, pension and someone else to pay for my health insurance, that will never change, but nothing can replace the happiness, the fulfillment and the people that I get to surround myself with every day.

So, as I put my camera gear in the trunk of my car, hop in the front seat and get ready to head to the first wedding of the year, I turn the radio on loud and sing on the top of my lungs. Today, is a good day.

Work With Yael

My mission is to not only craft images, but really celebrate the unique spirit of Jewish love. I'm here to honor our culture, capture the magic of your love, create family heirlooms for your future and do it all with a whole lot of heart and soul.

For Jewish Couples who want to honor our past traditions, feel the present moment and create a legacy for the future.